The ebuild for www-client/firefox-95.0, with USE=system-av1 depends on >=media-libs/dav1d-0.9.3, but the latest version of dav1d is currently 0.9.2, so this dependency can never be satisified. Reproducible: Always Steps to Reproduce: emerge =www-client/firefox-95.0 with USE=system-av1 Actual Results: The system-av1 USE flag is forced off by Portage. I haven't allowed the compile to proceed, due to how long it takes, but I assume it would build Firefox configured to use its own AV1 decoder. Expected Results: Firefox would be built to use dav1d for AV1 decoding.
At the moment you have to build the internal copy of dav1d, which reads as USE="-system-av1", as mozilla pulled an unreleased snapshot of dav1d into their stable firefox-95.0 release. Hence the package.use.mask kungfu.
That being the case, this isn't a bug, and can be closed. I apologise for the waste of time.